We’re built on the belief that every (written) voice matters.
Meet Our Founder
Ahoy! Kristin Lajeunesse here, Founding Principal and the lead keyboard click-clap tip-tapper at KML Collective. 😊
Published Author
Shortly after a two-year-long van-dwelling excursion that ushered me through all 50 states and way outside my introverted comfort zone, I found myself hunkering down to write my first-ever book—a memoir published in 2015, based on my time on the road. Little did I know those experiences would completely upend my career and lifestyle but would also make me a public speaking fan and a location-free lifer.
Marcom Background
Despite growing up believing I was destined to be a horse trainer (For real! I rode competitively from the age of 8 through my early 20s!), I repeatedly circled back to activities and interests around the psychology behind why humans do what we do. This led me to receive an M.A. in Integrated Marketing Communication from Emerson College in 2009 and a B.P.S. in Business Development from Cazenovia College in 2005. I’ve since spent nearly a decade working with business owners and entrepreneurs to establish their brand, grow their reach, and kick a bunch o’ booty.
Copywriter For The People
There’s something to be said for everyone’s (written) voice. The problem is that it’s not always easy to express your thoughts clearly and cohesively—especially regarding your business. Layer in learning how to make it work for the web, and it can be downright overwhelming. This is why I love what I do! I’m a total Type A’er, who digs the details. I find so much joy in uncovering the deeper meaning behind the messaging, breathing life into your brand's voice.
“Kristin makes my growth feel possible. She motivates me to motivate myself.”
— Jenn Friedman
Wordplay is our forte.
We’re made up of creative copywriters and content creators with heaps of marketing and digital media experience. We specialize in taking jumbled-up, unclear thoughts and words and turning them into cohesive, powerful, and results-driven language. Ready to punch up your copy, increase your sales, and genuinely engage with your clientele?
Mission
To create smart, cohesive copy that converts—perfectly encapsulating our client’s messaging, voice, and vision.
Vision
To provide clarity, solutions, and peace of mind through words, while striving to remain socially and ethically conscious.
Inspired by the good stuff.
Empathy Matters
This makes for great storytellers and writers because we can tap into the feels. Our team finds great joy in hearing our clients' stories—so we may better understand their work, messaging, purpose, and voice. We love working with empathetic entrepreneurs because we’re made up of deep-feeling folks too.
You Have Our Word
Whether it’s written or spoken, when we give our word, we mean it. This is why you can count on us to meet deadlines, show up for meetings, and hold ourselves accountable in order to get the work done. We’re not cool with wasting time, fussing about, or prolonging the process. We’re here to do the work.
“[In working with Kristin] my heart felt blown open…I felt more "seen" than ever before.”
— Marsha K.
